- No text or audio.
- You will need to rationalize your final selection(s) and how they best connect to what you are communicating and to whom.
- Motivate young New Zealand/ overseas students finishing college/high school that are contemplating studying visual arts at College of Creative Arts (CoCA), Massey University.
- Consider your target audience, and research its respective values, practices and motivations to identify insights into how these could be represented/encompassed in an image(s).
- You must include Massey University logo. You can use the university’s marketing line, ‘The engine of the new New Zealand’ as your "catalyst" or choose to be more specific to CoCA/School.
Demographic
Reasons people might attend Massey:
- Young people about to graduate high school
- People from a small town
- 13-14 year olds interested in art
Reasons people might attend Massey:
- To grow and develop your sense of self
- Get away from your small town, to be free
- To immerse yourself in an arts culture, that is very inclusive and accepting
- to "fit in" with a group of people, to be accepted
- to learn about new ideas and a different worldview
- To be creative and different
- To do what you love